🎙️Ep 58. All My Personalities Come Together: Facing Your Authentic Self in Business

In this episode of Fearless Thinking, Michael Devous explores the complex topic of authenticity in entrepreneurship. He shares his personal journey of navigating multiple personas in the entertainment industry and how that translated into wearing different "masks" in the business world. Michael challenges the notion that we need to be chameleons to succeed, emphasizing the power of embracing your true self and building genuine connections. He provides practical tips on how to find your authentic voice, integrate it into your brand, and overcome the fear of vulnerability.

Key Highlights:

• The Masks We Wear: Michael reflects on the different roles and personas we adopt in various aspects of life, both personally and professionally.
• The Power of Authenticity: He emphasizes the importance of being true to yourself and the benefits it brings in terms of trust, connection, and creative potential.
• Finding Your Authentic Voice: Michael outlines four key questions to help you discover your true self and shed the masks that may be holding you back.
• Integrating Authenticity into Your Brand: He discusses how your brand should be an extension of your authentic self, reflecting your values, personality, and story.
• Embracing Vulnerability: Michael encourages listeners to be transparent about their imperfections and vulnerabilities, recognizing that this is what makes us relatable and human.
• The Ascend Hub: He highlights the Ascend Hub as a safe and supportive space where entrepreneurs can explore their authentic selves and connect with like-minded individuals.

Impactful Quotes:

• "Authenticity is not a switch that you can simply turn on and off. It is a way of being, a way of living, a commitment to showing up as your true self, even when it's uncomfortable."
• "In a world of polished pitches and carefully curated social media feeds, authenticity is a breath of fresh air."
• "When you show up as your true self, you build trust, foster deeper connections, and unlock real creative potential in others."
• "Your brand is an extension of you, your authentic self. It should reflect your values, your personality, and your story."
• "Don't be afraid to show your imperfections and your vulnerabilities... they're part of what makes you unique."

Key Takeaways:

• Authenticity is a powerful tool for building trust and fostering genuine connections in business and life.
• Discovering and embracing your authentic self is a continuous journey of self-reflection and growth.
• Integrating authenticity into your brand can help you attract the right clients and create a lasting impact.
• Vulnerability is not a weakness but a superpower that can lead to deeper connections and greater success.
• The Ascend Hub provides a supportive community where entrepreneurs can explore their true selves and build authentic businesses.

Important Links:

• The Ascend Hub: https://theascendhub.com/

Transcript

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Hey there everybody. 

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And welcome to Fearless Thinking, a 

podcast designed to help you navigate

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authentic leadership and the 

entrepreneurial journey. 

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I'm your host, Michael Devous

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And these are my thoughts, lessons and 

insights from my entrepreneurial 

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journey into coaching workshops, 

motivational speaking. 

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And of course, what I picked up from 

interviews with inspiring leaders and 

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entrepreneurs along the way.

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My mission is to help people unlock 

their untapped potential by using fear 

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as a catalyst for powerful change and 

growth,

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so they can step into the greatest 

version of their most authentic selves.

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All right, let's get in to some fearless 

thinking.

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Hey, fearless thinkers, welcome back to the

Fearless Thinking podcast.

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I'm your host, Michael Devous

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This is episode 58. 

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All my personalities

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come together as

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facing

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your authentic self in business.

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Today

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we're going to get a little personal 

about this. 

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Were talking about the masks that we 

wear

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as entrepreneurs and the different 

roles that we play, how to find and 

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Embrace our true selves. 

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In the midst of it all,

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I love this

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chasing authenticity.

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I

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grew up in a world where lots of my 

opportunities

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came from as an actor and a performer, 

learning to Don different characters

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that came with different personality. 

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Traits came with different

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affectations,

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different response mechanisms.

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This was us, obviously fun, because it 

was part of stage, was part of 

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character acting and building.

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But I learned to use this in business.

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I became very, very good at being a 

chameleon and adapting and adopting new 

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personas and personalities for every 

situation

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that I felt I needed to.

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Eventually, it got to a point where 

somebody challenged me that I was being disingenuous.

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And it took me, it took me back a 

little bit

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when I was looking at and examining

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was that me being

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not genuine. 

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And then examining this relationship 

with individuals and people that I 

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know, and each one is unique,

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and I'm like, no, that is my skill set.

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My skill set is being able to deliver 

to you and give to you, gift to you a 

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version of me that is unique unto you.

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Our relationship

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that's just one of the things I'd do 

really well.

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I can lean in and find the one little 

thing about you and me that makes us 

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tick, and

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lean on that hard and make that 

exciting, new unprofessed. 

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And nobody else get that, and you and I 

were special. 

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This is used.

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I can do that for business, and I can 

do that for personal.

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And I think it becomes a really 

talented, can become a route, a really 

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excellent skill set, than a talent you 

can use to help you do better business, 

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become more informed, be more 

interested and interesting other people 

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by looking and reading the room and 

navigating the room and the people 

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around you so that you can be more 

fully aware and present and available 

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as your most authentic self. 

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Right? 

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Think about it,

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we're CEOs or marketers, where the 

salesperson, the customer service wrap, 

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or even sometimes the janitor. 

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We have to wear many different hats and 

a whole cast of characters that are 

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living inside of us, everybody with 

their own script, their own costume. 

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To help make our business successful,

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you have to put on most different hats, 

as an entrepreneur you're required to, 

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until you can afford to pay people to 

do the job for you, we have to wear 

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those hats, which means we have to take 

on personality

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type, the avatar type, whatever it is, 

of that particular role in order to see 

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it through and fulfill the obligation 

and the progress and the tasks assigned 

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to that specific

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role that specific character,

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what you discover

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is that you have the skill to use that 

same,

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that same

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talent, if you will,

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for navigating other people in business,

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for leaning into an individual whose 

business model and character traits 

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lean more towards this type of 

interaction, as opposed to that type of 

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interaction. 

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And understanding that is a value ad 

for you that makes you very skill and 

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adept at communicating with other 

people,

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making them feel important,

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because that's part of business.

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So, the power of authenticity.

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Talking about authenticity,

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this isn't an easy thing to do, by the 

way,

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we don't have a society that's really 

built on teaching us how to find our 

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authentic selves.

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It certainly isn't built on helping you

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develop

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an authentic way of thinking and being. 

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In fact, most of us have to succumb and 

accommodate so many different things 

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while we grow up. 

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Whether that's standardized testing, 

wearing the same clothes to school 

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every single day, fitting them with a 

click, or a group of individuals, 

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because that's what they wear, that's 

how they do their hair, that's what 

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they like, that's how they do their 

makeup. 

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Whatever it is

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you are conforming constantly to the 

world around you in order to feel like 

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you fit in.

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And eventually you get to a point where 

you're like, though, is not, maybe 

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that's about me. 

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This is me.

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And when you find me that's the version 

of you we want to see regularly. 

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And we're not used to letting that

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person out. 

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We're not used to giving that

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much string to that particular kite and 

allowing it to fly.

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So that's something we want to work on. 

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You want to make sure that that's 

genuine and valuable to you. 

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Because eventually, once you get out 

into the world and you're bringing your 

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dreams to life,

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you're part of it. 

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You're the CEO, you're the face of the 

organization. 

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People want to hear and see from you. 

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That's why they got inspired in the 

first place to buy your product or your services.

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That's the magic sauce really it's you. 

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And we want to make sure that that's

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easily discoverable,

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easily attainable and managed easily 

for you, right?

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People crave authenticity.

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We're told this all the time. 

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You know, that they want that message 

you're putting on your social media. 

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They want that. 

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What do you think this is? 

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Why do you think people crave 

authenticity?

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I think it's because we've lived in the 

world long enough where it doesn't 

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exist, where everything we're Fed is b. 

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S it's a made up, produced

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idea it's a construct of somebody else 

is making to get you to buy something, 

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eat something, where something drives 

something, love something,

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whatever it is.

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And I think we're tired of that. 

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We're overwhelmed by that, where we're 

satury

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by that disinguine messaging and 

advertising

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and media input. 

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And feedback that. 

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I think we crave. 

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The authenticity

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it's unique, and it's breathtaking and 

it's refreshing.

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We want to connect with the real you, 

and not some polished facade. 

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Now that's tough for those of us in 

media when we're used to bringing a 

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polished facade, because we've trained 

that person to get in front of the mic. 

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We've trained their voice to modulate 

like this and stay down here. 

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And lower registers, of course, being 

way up here

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that's just part of what we're trying 

to do. 

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And we have to peel back those 

personas. 

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We have to peel back that facades for 

ourselves, so that we can appear

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legitimate and authentic for you as 

well.

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That's a practice

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for me,

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anyway. 

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And when you show up as your true self, 

you build trust, foster deeper 

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connections, and you can unlock

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real creative potential in others.

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So finding our authentic voice,

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discovering your authentic self, is a 

journey, obviously, it's not a 

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destination. 

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And it is something that you have to 

work on consistently and continually. 

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Why? 

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Because you will always change.

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I know people say you don't change. 

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Doubt it ought all. 

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It's not true, people, it just isn't 

true. 

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Humans are built to change. 

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The world is changing constantly. 

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Every cell on this planet, every 

structure we have, is constantly 

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shifting, changing, dying, being reborn 

and rebuilt. 

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There isn't a thing on this planet that 

doesn't change.

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Change is inevitable, it's part of 

whom, what we are, and we will 

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constantly change. 

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And if we understand that about 

ourselves,

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then we have to understand, we are 

constantly stepping forward into the 

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next version of our most authentic 

self. 

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And doing that

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is a journey, and it takes work, and it 

takes practice,

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takes time, introspection and a 

willingness to shed our masks.

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But you gotta know what your masks are 

now, wearing certain masks in order to 

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appeal to certain audiences in certain 

situations.

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I don't believe that to be inauthentic 

I that think that's a strategy, and I 

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think that's necessary under certain 

circumstances. 

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And understanding that you have that 

mask that's a tool.

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If you're wearing the masks constantly 

in the real world,

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that's

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a facade.

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If you're using it to hide yourself 

from the public, to hide yourself from 

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other people, that's a basad. 

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You're using it as a tool to do a 

business deal, to engage with an 

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audience, to get people to laugh.

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Whatever that is,

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right, is using it that way that's a 

tool and not a facade. 

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So let's be clear about that. 

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Understand your masks is, if you want 

to shed them, they're the ones you wear 

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in private, are the ones you wear in 

other circumstances,

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not while doing a deal, not while 

trying to read the room. 

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So ask yourself these four questions. 

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One, what are my core values?

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Two,

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what am I truly passionate about?

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Three, what makes me unique? 

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And for what kind of impact do I want 

to make in the world? 

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Stop for a moment every time that you 

wonder whether or not you are done in a mask.

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But those four questions on your phone, 

a little card or something,

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and pull them out,

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and ask yourself in that moment? 

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Ok?

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Am? 

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I

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is this me? 

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What are my core values? 

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What am I passionate about? 

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What makes me unique in this moment? 

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And what kind of impact do I want to 

make to the world with this message, 

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with this interaction, with this 

connection with this group? 

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Right?

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Ask yourself those questions, and you 

will be grounded further in your unique 

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authentic space of who you are. 

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These

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questions will lead to answers that 

will help you find your authentic

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voice.

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And integrating that authentic 

authenticity into your brand becomes 

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the next

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logical step.

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Your brand it's hard, right, by the 

way, to develop a grand strategy around 

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authenticity. 

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If you're constantly ramed, and you 

don't know what those masks are, and 

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you haven't begun to ask yourself this 

question.

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So in order for you to bring your 

passion, your services, your products, 

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to light into the world, and you want 

an authentic brand strategy around 

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that, you gotta get real with yourself 

first. 

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You're really going to make sure you 

understand what your core values are, 

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how you are unique, what kind of impact 

you want to make, and what you're 

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passionate about when you do this.

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Your brand is an extension of you, your 

authentic self, it should reflect your 

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values, your personality amy's story. 

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Most of us don't like to tell our 

story. 

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Most people are uncomfortable shedding 

our stories. 

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In fact,

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mainly because I think a lot of us 

think we're bragging or nobody's 

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interest in our stories it's ok.

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Your story doesn't have to be this big, 

grand thing. 

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But you do need to know your story.

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You need to be able to tell your story

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from a place of authentic

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love, genuine interest,

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because that's your story, it's yours, 

it's real it's. 

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don't discount the value you think it 

may or may not have for the world 

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because you're too afraid to share it 

with others.

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Also don't brag. 

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I mean, there's no need to like, list 

it's on a laundry list of all your 

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accomplishments. 

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Your story is your story. 

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It's about how you got here. 

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It's about what things you had to 

overcome to get to this place in your 

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life. 

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It's about the journey you took when 

you stepped onto that road of 

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entrepreneurship and decided you wanted 

to do have, or become something Greater 

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than you are today. 

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So share your journeys, share your 

struggles, and make sure you share your triumph

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to be transparent.

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Now, what does that mean? 

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It means don't be afraid to show your 

imperfections and your vulnerabilities,

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like the episode that I start, pick up 

the five,

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this.

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But I recorded where I was like, hey, I 

took a break,

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I I stopped recording and production. 

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I stopped a bunch of things. 

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And this is why I got derailed. 

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I got distracted.

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The procrastination bus, or whatever 

you want to call it, got in my way.

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And I'm honest about that. 

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I have to be vulnerable, and I have to 

share my imperfections with you, 

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because I'm helping to teach you how to 

do that for yourself, as well as your 

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team, and help you step into a place 

where those fears no longer hold way 

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and sway over you and your decisions 

because you are being honest and with 

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your impection, imperfections and 

vulnerabilities.

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Now you've taken the power out of fear,

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right? 

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Because it can't attack you, it can't 

shed that light on it and go, like, 

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aren't you ashamed of these things? 

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No, we don't carry that. 

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We don't carry sheet. 

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You can't make me hold that back for 

you. 

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I'm not going to do it. 

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I know these things about myself. 

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I know my imperfections and I know my 

vulnerabilities and it's ok,

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they're part of what makes me me, 

they're part of that question. 

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We asked ourselves, what makes you 

unique? 

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Well, those do.

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Those make me unique. 

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And they're real, and they're valuable 

and they're my super strength. 

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Vulnerability is an amazing thing. 

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It's a super strain. 

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You should lean into it.

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Lastly, connect with your audience on a 

personal level, sharing your passions 

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and your interests, and engaging with 

the audience genuinely with comfort in 

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conversations is a great way for you to

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engage with that audience. 

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Find out where they are, see what 

resonates with them.

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Obviously, if you're going to do 

webinars are going to oppose to do 

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engagement on social media. 

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But you really kind of need a bigger 

audience. 

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You need to be tapping into that and 

finding out who that is. 

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But getting comfortable with doing that 

will help you develop your brand 

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strategy around an authentic voice, 

more often than not, right?

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And at the Ascend Hub, you know where 

we celebrate individuality.

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And we actually encourage you to 

Embrace your authentic self, if not, 

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help coach you on how to find your 

voice, how to pitch your sales,

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how to step into your authentic voice 

and be comfortable with the sales, 

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pitch with a

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v c pitch, an angel, pitch with it 

doesn't matter presentation, whatever 

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00:14:32,505 --> 00:14:36,343

it is, whatever you need to do, we can 

help you in your professional growth 

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and your performance in order to get 

there and find that authentic voice and 

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share it with the world. 

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Because it's important, it's valuable. 

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And we believe that at the asset up,

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we provide what we call a safe

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and supportive space for you to explore 

your true identity and connect with 

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like minded entrepreneurs, like valued 

entrepreneurs, to build your business

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that reflects your unique brilliance.

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That's what you want to bring to the 

world. 

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We're here to help you do it every 

single time. 

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So you're ready to ditch your masks

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at a martygraul any more,

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then. 

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And you want to step into your full 

potential. 

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Join the Ascent Hub today.

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Reach out to me on all the channels or 

whatever. 

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Dm, me, love to hear your story about 

it.

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Love to know what your struggles are 

with your authentic self. 

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You know, bringing that to light. 

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Do you struggle? 

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00:15:24,491 --> 00:15:27,160

Do you have challenges that you that 

you would like help with? 

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00:15:27,160 --> 00:15:29,963

Please let me know I'd love to hear 

about it, and we'll get there. 

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00:15:30,30 --> 00:15:32,832

You know, we're going to get there, one 

authentic step at a talk. 

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So bait for joining me today. 

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I'm your host, Michael Devous

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This has been episode 58, all my 

personalities coming together as one.

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I think at last count they were at, like 32,

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00:15:45,545 --> 00:15:46,846

a lot of people on this committee. 

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00:15:47,614 --> 00:15:52,819

So, have a fantastic arrest of your 

week and do something wonderful for 

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yourself today. 

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00:15:53,620 --> 00:15:54,587

You know, all your personalities. 

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00:15:55,155 --> 00:15:55,722

Embrace them. 

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They're the facets that make you, the 

diamond that you are,

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00:15:59,59 --> 00:15:59,626

to be honest. 

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00:15:59,959 --> 00:16:01,394

And that's a brilliant, beautiful 

thing. 

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00:16:01,695 --> 00:16:03,530

It's not just one side of yourself that 

we want to see. 

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00:16:03,530 --> 00:16:04,597

It's all the sides of ourselves. 

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00:16:05,65 --> 00:16:08,368

And we need to Embrace them all, love 

them all, and make space for them. 

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00:16:08,668 --> 00:16:09,69

All right. 

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00:16:09,636 --> 00:16:13,139

Go ahead, have a wonderful week, and do 

some fearless thinking while you're at 

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it, and I will catch you on the other 

side. 

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Ok?